About Hearing Aid Factory Outlet

Expert hearing care, honest guidance, and better value

We help people understand their hearing, choose technology that fits their lives, and receive the professional fitting, verification, and long-term support needed to get more from their hearing aids.

Hearing Aid Factory Outlet has served Lawrenceville and Gwinnett County from its Sugarloaf Mills location since April 2015.

Schedule an AppointmentCall (404) 786-6416

Gwen Cantrell BC-HIS hearing aid specialist at Hearing Aid Factory OutletBoard-Certified Expertise

Gwen Cantrell, BC-HIS

Read Gwen’s full story →

Gwen has worked in hearing healthcare since 2012. She is Board Certified in Hearing Instrument Sciences and provides care centered on clear communication, thoughtful recommendations, precise hearing-aid fitting, and dependable follow-up service. She is also a Certified Dementia Practitioner (CDP) through the National Council of Certified Dementia Practitioners.

Read about Gwen’s dementia-care training and credential →

Verify Gwen’s BC-HIS credential on Credly →

Why Our Practice Is Different

Premium-level care without premium retail markups

Our outlet model is built to provide leading hearing technology and professional care at a better value—without reducing the quality of testing, fitting, verification, or ongoing service.

Advanced Testing

Comprehensive evaluations using advanced equipment inside a full-size sound-treated testing booth.

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Precision Fitting

Professional programming and real-ear measurement to verify how hearing aids perform in the ear.

See our best-practice fitting standards →

Open Seven Days a Week

Convenient access to adjustments, cleaning, troubleshooting, repairs, and technology support.

Directions, hours and Lawrenceville clinic details →

Care Beyond the Office

Mobile hearing care, senior-community service days, and complimentary hearing-health education.

Explore mobile and in-home hearing care →

Learn More About Our Practice

People, process, proof, and community

These pages explain who provides your care, how our fitting process works, what local families have experienced, and how Hearing Aid Factory Outlet serves the community beyond the clinic.

Meet Gwen Cantrell

Read Gwen’s personal story, professional credentials, board service, dementia-care training, and approach to hearing care.

Meet Gwen →

Why Choose Us

See the specific testing, fitting, verification, access, support, and value differences that shape our practice.

Why patients choose our practice →

Patient Stories & Reviews

Read detailed family stories and public patient reviews about hearing tests, fittings, follow-up care, and long-term support.

Read patient stories and reviews →

Our Hearing-Care Team

Learn how Gwen and the clinic team coordinate testing, fitting, repairs, support, and continuity of care.

Meet our hearing-care team →

Our Hearing-Care Process

Understand what happens from the first conversation through testing, recommendations, fitting, verification, and follow-up.

See our care process →

Best-Practice Fitting

See how professional programming, verification, speech testing, and follow-up are used to move beyond manufacturer defaults.

Review our fitting standards →

Community Involvement

Learn about senior-community programs, health events, education, and other ways our team serves beyond the clinic.

See our community involvement →

Professional Referrals

Information for physicians, senior-care professionals, employers, and other professionals coordinating hearing-related care.

Professional referral information →

Professional Leadership

Governor-appointed state board member

Gwen has been appointed twice by Georgia Governor Brian Kemp: first to the State Board of Hearing Aid Dealers and Dispensers in 2022 and again to the State Board of Examiners for Speech-Language Pathology, Audiology, and Hearing Aid Dispensing in 2026. View the signed 2026 executive order.

Award-Winning Local Care

Five consecutive Best of Gwinnett awards

Hearing Aid Factory Outlet was recognized from 2021 through 2025 in the Best of Gwinnett Audiology Practice category. See more reasons patients choose our practice.

Our Commitment

We do not simply sell hearing aids

We test, fit, verify, adjust, and support them—with recommendations based on hearing needs, lifestyle, comfort, connectivity, and budget.

Explore Hearing ServicesVisit Our Lawrenceville Location