Hearing Aid Factory Outlet provides hearing tests, prescription hearing aids, hearing aid fittings, programming, repairs, and ongoing support for adults throughout Lawrenceville and surrounding Gwinnett County communities. Our office has served patients from inside Sugarloaf Mills since April 2015 and is located at 5900 Sugarloaf Pkwy #423, Lawrenceville, GA 30043. We are open seven days a week, including evenings and weekends.
Convenient for Lawrenceville and the I-85 corridor: Sugarloaf Mills is at the junction of I-85 and Sugarloaf Parkway. Hearing Aid Factory Outlet is listed by Sugarloaf Mills at Entrance 4, near AMC Theatres, making the clinic easier to find once you arrive.

Board-Certified Provider | Best of Gwinnett 2021–2025 | Open 7 Days | Real Ear Measurement | Starkey, Signia & Phonak | Mobile Care Available
Local Hearing Care in Lawrenceville, Georgia
Choosing hearing care is about more than selecting a device. The quality of the hearing evaluation, programming, verification, follow-up care, and access to help after the fitting can all affect how well a hearing aid works in daily life. Our Lawrenceville office combines detailed hearing care with the convenience of a local practice that is open seven days a week.
Patients visit us from Lawrenceville, Duluth, Suwanee, Snellville, Loganville, Buford, Norcross, and communities throughout Gwinnett County. Our Sugarloaf Mills location also serves as the central hub for our mobile and in-home hearing care program.
Schedule a Hearing Test in Lawrenceville
A hearing test helps determine whether hearing has changed, which frequencies are affected, and how hearing difficulties may be influencing speech understanding. Many people first notice problems in restaurants, family gatherings, meetings, television listening, or conversations with soft-spoken speakers.
Our hearing evaluation process is designed to provide useful, understandable information—not simply a pass-or-fail result. We explain what the results mean, how they relate to real-life listening problems, and whether hearing aids, monitoring, additional testing, or a medical referral may be appropriate.
What may be included in a hearing evaluation?
- A discussion of your hearing concerns, medical history, communication needs, and listening environments
- Visual inspection of the ear canal when appropriate
- Pure-tone testing to measure hearing sensitivity across frequencies
- Speech testing to evaluate word understanding
- Speech-in-noise testing when difficulty in restaurants or groups is a major concern
- A clear explanation of your audiogram and next-step options
A hearing screening is not always the same as a full hearing evaluation. A screening can identify whether further testing may be needed, while a more detailed evaluation provides information used to guide treatment and hearing-aid decisions.
Prescription Hearing Aids in Lawrenceville
We fit modern prescription hearing aids for a wide range of hearing needs, lifestyles, dexterity concerns, smartphone preferences, and budgets. Recommendations are based on the individual—not on a single brand or a one-size-fits-all sales package.
Our primary hearing-aid manufacturers include:
Because we work with multiple manufacturers, we can compare technology based on the patient’s hearing loss, speech-in-noise needs, preferred style, rechargeable options, Bluetooth compatibility, app features, physical fit, and budget.
Hearing-aid styles and features
Options may include receiver-in-canal, behind-the-ear, in-the-ear, custom, rechargeable, Bluetooth-enabled, smartphone-compatible, and discreet hearing aids. Our hearing-aid guide explains the major styles and technology categories in greater detail.
How We Fit and Verify Hearing Aids
A hearing aid should not be selected and handed over with only basic factory settings. Our fitting process is designed to connect the hearing-test results with the patient’s actual listening goals.
- Understand the problem. We discuss the places and conversations where hearing is most difficult.
- Review appropriate options. We compare technology, styles, features, and price levels.
- Program the hearing aids. Devices are adjusted using the hearing results and prescriptive targets.
- Verify the fitting. When appropriate, we use Real Ear Measurement and Live Speech Mapping to evaluate how amplified sound is reaching the ear.
- Train the patient and family. We explain insertion, removal, charging, cleaning, controls, smartphone use, and realistic adaptation expectations.
- Provide follow-up care. Hearing often improves through careful refinement after the patient has used the devices in real environments.
Learn more about our hearing-aid fitting process and follow-up adjustments.
Real Ear Measurement and Live Speech Mapping
Every ear canal is different. The same hearing aid can produce different results in different ears. Real Ear Measurement allows the provider to measure the sound delivered near the eardrum and compare it with appropriate fitting targets.
Live Speech Mapping can help patients and family members see how speech is being amplified across the listening range. These tools support a more individualized fitting and reduce reliance on guesswork.
Hearing Aid Repair and Reprogramming in Lawrenceville
We provide local help for many common hearing-aid problems, including weak sound, feedback, blocked filters, damaged receivers, charging problems, poor physical fit, and programming concerns. We also assist many people who purchased hearing aids elsewhere.
Services may include:
- Cleaning and performance checks
- Dome, wax-filter, and receiver replacement
- Hearing-aid reprogramming
- Bluetooth and smartphone troubleshooting
- Manufacturer repair coordination
- Loaner devices when available and appropriate
- Remote programming for supported devices
For repair assistance, visit our Lawrenceville hearing-aid repair page.
Transparent Hearing Aid Pricing and Financing
Hearing-aid prices can vary based on technology level, style, manufacturer, features, warranty, and the professional services included with the fitting. We explain the complete package so patients can understand what they are paying for and what follow-up care is included.
Our office accepts major credit cards and offers financing options, including CareCredit and Cherry. We can also help patients understand available hearing-aid insurance benefits. Visit our hearing-aid pricing and insurance page for additional information.
Meet Gwen Cantrell, BC-HIS

Gwen Cantrell, BC-HIS, leads hearing care at our Lawrenceville location. Her background includes Board Certification in Hearing Instrument Sciences, extensive experience helping adults and families navigate hearing loss, and service through gubernatorial appointments related to hearing-care regulation in Georgia.
Gwen’s approach emphasizes patient education, careful fitting, family involvement, and continued access to help after the initial appointment. She has particular experience working with older adults, caregivers, senior communities, and families managing memory or cognitive concerns.


Why Lawrenceville Patients Choose Hearing Aid Factory Outlet
- Open seven days: Monday through Saturday from 10:00 a.m. to 7:00 p.m. and Sunday from 12:00 p.m. to 7:00 p.m.
- Convenient Sugarloaf Mills location: Free parking and extended mall hours make appointments easier for many families.
- Easy to find: Use Sugarloaf Mills Entrance 4; the clinic is located near AMC Theatres.
- Multiple major brands: Starkey, Signia, and Phonak options allow recommendations to be based on patient needs.
- Verification-focused fitting: Real Ear Measurement and Live Speech Mapping are available as part of our fitting approach.
- Local repair support: Cleaning, troubleshooting, reprogramming, receiver replacement, and manufacturer coordination.
- Mobile care: In-home and senior-community services are available in qualifying areas.
- Recognized locally: Hearing Aid Factory Outlet has received Best of Gwinnett recognition from 2021 through 2025.
Local Care Beyond the Office

Our Lawrenceville office also supports hearing care in homes, senior communities, community events, and health fairs. This matters for older adults who have difficulty traveling and for families coordinating care for a parent or loved one.
Learn more about mobile hearing care, senior-community services, and community hearing events.
Directions to Our Lawrenceville Hearing Aid Office
Hearing Aid Factory Outlet
5900 Sugarloaf Pkwy #423
Lawrenceville, GA 30043
Inside Sugarloaf Mills
Phone: (404) 786-6416
Getting here from I-85 and Sugarloaf Parkway
Sugarloaf Mills sits at the junction of I-85 and Sugarloaf Parkway. From I-85 North, use Exit 108 for Sugarloaf Parkway. From north of Gwinnett on I-85 South, Sugarloaf Mills provides access via Exit 109 toward Old Peachtree/Sugarloaf Parkway. Once at the mall, use Entrance 4 and look for Hearing Aid Factory Outlet near AMC Theatres.
This location is convenient for patients traveling from Lawrenceville as well as nearby Duluth, Suwanee, Norcross, Buford, Snellville, and other Gwinnett County communities.
Parking and accessibility
Sugarloaf Mills offers free parking throughout the property, including a parking deck at Entrance 4. Accessible entrances and accessible parking are also available. If you need help finding our office once you arrive, call (404) 786-6416 and our team can help direct you.
Office hours
- Monday–Saturday: 10:00 a.m.–7:00 p.m.
- Sunday: 12:00 p.m.–7:00 p.m.
Frequently Asked Questions About Hearing Care in Lawrenceville
Where can I get a hearing test in Lawrenceville?
Hearing Aid Factory Outlet provides hearing evaluations at 5900 Sugarloaf Pkwy #423, inside Sugarloaf Mills in Lawrenceville. Appointments are available seven days a week.
Where is Hearing Aid Factory Outlet inside Sugarloaf Mills?
Hearing Aid Factory Outlet is located near AMC Theatres. For the easiest arrival, use Entrance 4. The clinic is #423 inside Sugarloaf Mills.
Is the hearing aid office close to I-85?
Yes. Sugarloaf Mills is located at the junction of I-85 and Sugarloaf Parkway, making the office convenient for patients traveling through Lawrenceville and the I-85 corridor in Gwinnett County.
Is parking available?
Yes. Sugarloaf Mills provides free parking throughout the property, with a parking deck at Entrance 4. Accessible parking and accessible entrances are also available.
How long does a hearing evaluation take?
The time depends on the testing needed and the questions being addressed. Many appointments include testing, explanation of results, and discussion of options. Our office can provide scheduling details when the appointment is booked.
Can I bring a family member?
Yes. A spouse, adult child, caregiver, or other trusted person can often provide useful information about communication difficulties and can help with questions and decision-making.
Can I try hearing aids before choosing?
In-office demonstrations may be available depending on the hearing loss, model, and appointment needs. We explain available demonstration and fitting options during the consultation.
What hearing-aid brands do you carry?
Our primary brands include Starkey, Signia, and Phonak. The appropriate choice depends on hearing needs, preferred features, physical fit, smartphone compatibility, and budget.
Do you repair hearing aids purchased elsewhere?
Yes, we frequently evaluate, clean, troubleshoot, and reprogram hearing aids purchased from other providers. Available services depend on the manufacturer, model, condition, and software compatibility.
Do you use Real Ear Measurement?
Yes. Real Ear Measurement is available to help verify hearing-aid output in the individual ear canal.
Are you open on weekends?
Yes. We are open Saturday from 10:00 a.m. to 7:00 p.m. and Sunday from 12:00 p.m. to 7:00 p.m.
Do you offer mobile hearing care in Lawrenceville?
Mobile and in-home services are available for qualifying patients and senior communities. Contact the office to discuss location, service needs, and availability.
Schedule a Hearing Test or Hearing Aid Appointment
For hearing tests, hearing aids, fittings, repairs, programming, or a second opinion in Lawrenceville, call (404) 786-6416 or schedule an appointment online.
